Our Senior Management Team

Zoe Alexander
Director of Policy & Advocacy

Zoe joined the PLSA as Policy Director in November 2024.

Prior joining the Association Zoe was Director of Strategy and Corporate Affairs at Nest. Earlier in her career she worked in policy, strategy and operational roles at DWP and HMT, with a focus on pensions.

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Alison Binks
Director of Business Development

Alison joined the Pensions and Lifetime Savings Association in April 2014.

Prior to joining the Association Alison was Head of Sales at the Chartered Institute of Public Finance. Previously she worked in management consultancy for a top 10 accountancy firm, designing and delivering large scale contracts in risk management, financial recovery, culture change, BPR and systems design.

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Edward Bogira
Head of Digital & Communications

Edward is responsible for developing and maintain a distinctive, differentiated and engaging PLSA brand proposition around the tone of voice, product and working style that inform the way PLSA staff work and communicate. He also oversees our publications, website and other communications including speeches.

Edward began his career as a press officer at the Pension Protection Fund, before roles in policy and strategy and then finally as Head of Chief Executive’s Office. He joined the PLSA as Chief of Staff in 2013.

Edward has a BA in English Literature and Philosophy from the University of Manchester and an MA in English: Issues in Modern Culture from UCL.

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Joe Dabrowski
Deputy Director - Policy

Joe is responsible for policy areas including DB, DC, and LGPS pension provision, corporate and scheme governance and institutional investment issues. He is a Board member of the Cost Transparency Initiative, and an advisor to the LGPS Scheme Advisory Board (England & Wales).
 
Before joining the Pensions and Lifetime Savings Association, Joe spent nine years at the Pension Protection Fund, where his last role was Head of Chief Executive’s Office. Earlier in his career he worked in policy and operational roles within central Government, including the Home Office and Defra.

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 Kate Hadley
Director of Events 

Kate is responsible for all events and training services delivered by the PLSA.  She has over 20 years experience of  successfully leading on complex, high profile events for the financial services and healthcare sectors, both in the UK and overseas.

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 Ceri Howells
CFO 

Ceri is the Chief Financial Officer and joined the Pensions and Lifetime Savings Association in 2021.

She has over 25 years of management accounting experience across mining, media and logistics with over 18 years at Anglo American PLC. Her career focus has been to challenge business budgets and results to provide decision supportive insight at an executive and Board level.

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Julian Mund
Chief Executive

Julian joined the Pensions and Lifetime Savings Association as Commercial Services Director in 2013 and became Chief Executive in 2017.

Prior to this he worked at the Chartered Institute of Public Finance and Accountancy (CIPFA) for almost 16 years. He undertook a variety of roles such as the Managing Director of their commercial company and their Director of Operations. He led on business growth and strategic development across CIPFA's commercial business as well as the delivery of their member services.

Julian worked on school policy at the Department for Education before joining CIPFA.

Eileen Pevreall
Director of Technology and Data

Eileen manages the Digital, Data, and Technology functions at the PLSA. Before joining the Association, she served as the Chief Digital and Information Officer at The Money and Pensions Service (MAPS), where she oversaw IT, Marketing, Data, and Digital development.

With 20+ years of director level experience, Eileen has contributed to the Rail, Energy, and Professional Services sectors, leveraging data and technology to drive digital transformation across various organisations.

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James Walsh
Head of Membership Engagement

James is Head of Membership Engagement at the Pensions and Lifetime Savings Association, where he acts as a link between the members and staff and ensures the organisation has a good understanding of the challenges that pension schemes are facing. 

James also leads the PLSA’s work on EU issues, including the UK’s exit from the EU and implementation of the new EU workplace pensions Directive.

Prior to joining what was then the National Association of Pension Funds in 2009, James was Public Policy Manager for ASDA Stores Ltd and Head of Public Affairs at the Institute of Directors. 

Earlier in his career he held a series of positions in the Conservative Research Department, serving as Head of Economic Section and then as Deputy Director.

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